APF Armory ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.apfarmory.com, make a purchase, or otherwise interact with us.
Information We Collect
We may collect the following types of information:
Personal Information you provide to us, such as:
- Name, billing and shipping address, email address, and phone number
- Payment information (processed securely through third-party gateways)
- Account login credentials (if you create an account)
- Any custom engraving text or special requests you submit
Automatically Collected Information, including:
- IP address, browser type, device information, and operating system
- Pages visited, time spent on pages, and clickstream data
- Cookies and similar tracking technologies
How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders
- Provide customer support and respond to inquiries
- Improve our website and customer experience
- Send order confirmations, shipping updates, and important notices
- Comply with legal obligations (including firearms regulations)
- Detect and prevent fraud
We do not sell your personal information to third parties.
Sharing of Your Information
We may share your information with:
- Service providers who assist with order fulfillment, shipping, payment processing, email marketing, and website hosting
- Legal authorities when required by law (especially regarding firearms sales)
All third-party service providers are contractually obligated to keep your information secure and confidential.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can manage cookie preferences through our cookie consent banner or your browser settings.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no security system is completely impenetrable, and we cannot guarantee absolute security.
Your Rights
You may:
- Request access to the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information (subject to legal obligations)
- Opt out of marketing communications at any time
To exercise these rights, please contact us using the information below.
Children’s Privacy
Our website is not intended for children under the age of 18, and we do not knowingly collect personal information from children.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the effective date.
Contact Us
If you have any questions about this Privacy Policy, please contact us at:
APF Armory Email: support@apfarmory.com